virtual reality

how-ar-and-vr-technologies-help-create-phygital-experiences

How AR and VR Technologies Help Create Phygital Experiences

  The widespread adoption of the so-called “phygital experiences” in consumer markets shows that they have now become the standard. By delivering highly personalized and seamless experiences, they ensure consumers’ unique needs are met and their expectations are exceeded. For brands, phygital is no longer just a trend. It’s also now integral to business sustainability […]

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coming-product-from-valkyrie-industries-could-put-haptics-on-double-duty

Coming Product From Valkyrie Industries Could Put Haptics on Double Duty

  Usually, when people talk about haptics we’re talking about making interactions more realistic or immersive. Of course, this is huge for VR. However, as VR develops as a fitness tool, haptics can take on a whole new dimension. Take a recently announced product from Valkyrie Industries as an example. Understanding EMS I used to

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