In part 1 I addressed the technical reasons why Ready Player One – customer and user’s expectations – is still years away. But the unrealistic expectations of the public regarding the metaverse involve another field. As co-owner of a small VR company, I find myself quite often obliged to disappoint people that think the […]
Metaverse – Expectations vs Reality, Part 2: The Costs Leer más »
Nonprofit leaders always seek ways to raise funding and spread awareness about their causes. You wouldn’t think technology has anything to do with this since you mostly see commercial companies investing in it. However, times have changed, and technology has become more accessible. Therefore, some nonprofits have started using virtual reality technology to assist
Applications of Virtual Reality for Nonprofits Leer más »
I believe it is necessary to address the gap between customer or audience expectations and actual reality. From my personal experience (I have a small VR company), I realize that there is still a lot of confusion. But I want to make a premise on the metaverse first. First Things First: Metaverse Doesn’t Exist
Metaverse – Expectations vs Reality, Part 1: Technological Possibilities Leer más »
A look around the media landscape will make it clear that virtual reality has become a major player in the music industry and virtual concerts are on the rise with performances by mainstream artists in popular games and other platforms. Yet, with all the hope promised by the “metaverse,” not only do these events
With Music In New Realities, We Can Go Deeper Together Leer más »
Video games have been blamed for sedentary lifestyles and social problems since early arcade games hit the streets in the 1970s. Throughout my career, from post-doctoral research to the company boardroom, I have made it my mission to change that perception and truly bring physical activity into the gaming industry. The recipe is simple:
How Active Games Can Make You Healthy Leer más »
